Customer Success

Customer success is the methodology used to make sure customers are achieving their goals as they use your product or service. It is relationship-focused client management that aligns the goals of the customer and the business to produce mutually beneficial outcomes. Effective customer success leads to decreased churn and increased rates of upsells.

SaaS Email MarketingHow to supercharge email marketing by leveraging your product metrics
As SaaS businesses start to gain customers, email marketing is something they'll need to look at in a lot more detail in the coming months. This article talks about several ways SaaS businesses can supercharge email marketing by leveraging their product metrics.

Aaron Kazah

Product

Customer SuccessThe 5 customer success metrics that actually matter for B2B SaaS companies
Customer success isn't just about how many customers you acquire or how many you retain over a particular time period. It takes a much more comprehensive approach to get a deeper understanding of how successful your customer strategy is and whether your customers are getting the best value...

Aaron Kazah

Product

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